A Strong Culture Top to Bottom

Last week I had my first meeting at one of our long standing clients Sports and Recreation Alliance (formerly known as CCPR). Sports and Recreation Alliance
is the umbrella organisation for the governing and representative bodies of sport and recreation in the UK and represents more than 320 members – organisations like the FA, the Rugby Football Union, UK Athletics, the Ramblers, British Rowing and the Royal Academy of Dance.

The reason I decided to mention them here is because I was very impressed with the strong culture the organisation presented. From the moment I walked in, Angela the lovely Administration Officer was very engaging and we had a good conversation before meeting with the HR Manager, Sue and the next delegate for one of our programmes, Mikkel. Both showed great passion for what they do, it comes as no surprise that Sue decided to dedicate the last 20 years working for the organisation. It's great they have such good people in place and they still decide to invest in developing their skills.

Often organisations decide to invest in training & development when things go wrong. That kind of remedial solution is not the most effective way to grow and promote a strong culture. I urge companies to be more like Sports and Recreation Alliance and invest in good people doing well, this will take performance from good to great.

Corina Balaneanu